Study materials-Marketing management Elective courses- BBA 5 & 6 semester- Calicut University - Commerce Factory

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Study materials-Marketing management Elective courses- BBA 5 & 6 semester- Calicut University

July 22, 2026

5th SEMESTER COURSES

CONSUMER BEHAVIOUR & MARKETING ANALYSIS

MARKETING MATRICS

6 th SEMESTER COURSES

INTEGRATED MARKETING COMMUNICATION

STRATEGIC HOSPITALITY MARKETING

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